NEW BAR RAISES ITS KICKSTARTER GOAL IN 6 HOURS.

In early 2022, a new bar in Red Bank, TN was announced to open later this year. To get the community in Red Bank excited about Clever Alehouse and bought in from the get-go, we launched a Kickstarter campaign with a goal of $10,000 where we sold everything from t-shirts to mug clubs to menu item names.

We hit the goal in 6 hours, and went on to raise ~$30,000 in funds by the end of the campaign. This culminated in a hugely successful opening week where we invited Kickstarter backers to see the bar and their investment at work.